The ZULUECHO Lifestyle Initiative is first and foremost a movement. A movement to empower and inspire within young adults a feeling of self belief. The movement serves as a unifying voice for college students, designers, influencers, artists, creatives, and young entrepreneurs allowing them to become part of a community of active minds. ZULUECHO Lifestyle Initiative celebrates the phenomenon that is the “coming of age” as something truly beautiful and positive. It is constantly inspiring and supporting young people as they branch out and pursue their dreams and worldly aspirations.